Check if alternative data pays for credit decisions

Enter your book and the data offer to see whether it earns more than it costs. The monthly result is losses avoided minus profit given up on good loans, minus the data bill.

Example offers
Your book
Data offer
What data catches

Monthly net

€25,605

Data pays The data pays at €1.50, below the break-even price of €6.16 per request.

Monthly result

Losses avoided
€77,077
Profit given up
−€43,222
Data bill
−€8,250
Net
€25,605

Approved loans with data

Flagged and declinedNot flagged
Bad loans55Loss avoided195Booked as before
Good loans166Profit given up3,159Booked as before

1,925 approved loans returned no data and pass unchanged.

Before and after

Approval rate
55.0% → 52.8%
Bad rate of booked loans
7.0% → 6.3%
Acquisition cost per booked loan
€32.73 → €35.66
Bad share among declined loans
24.9%
Break-even bad share
15.7%
Break-even price
€6.16 / request

Net as data price changes

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Run the same check on your own past applications, using decisions already made, before spending money on the data. Start free

Show the arithmetic
Approved loans = Applications × Approval rate
Bad loans declined = Approved loans × Bad loan rate × Data return rate × Bad loans flagged
Good loans declined = Approved loans × (1 − Bad loan rate) × Data return rate × Good loans flagged

Losses avoided = Bad loans declined × Loss per bad loan
Profit given up = Good loans declined × Profit per good loan
Data bill = Requests sent × Data price   (Per request)
Data bill = Requests sent × Data return rate × Data price   (Per hit)

Net = Losses avoided − Profit given up − Data bill
Break-even bad share = Profit per good loan ÷ (Profit per good loan + Loss per bad loan)

Declining a group pays when its bad share is above profit per good loan divided by the sum of profit per good loan and loss per bad loan. A group can be riskier than the book and still be worth approving.

Is alternative data worth it?

The calculation shows whether an alternative data offer pays for itself on applicants you already approve. It subtracts the profit given up on good loans flagged and the data bill from losses avoided on bad loans flagged.

The result shows the monthly net and the price at which the offer breaks even. Enter your own book and offer to see whether the data pays at your price.

About the calculator

Is alternative data worth paying for in lending?

Alternative data is worth paying for when the losses it avoids exceed the profit given up on good loans and the data bill. This calculator applies that comparison to your book and offer.

How do I find the break-even price of a data source?

The break-even price is the highest data price at which losses avoided cover profit given up and the data bill. The calculator marks it beside your price.

What do good loans flagged cost a lender?

A flagged good loan is declined, so the lender gives up the profit it would have made on that loan. The calculator shows this as profit given up.

What does a data hit rate mean for price?

The data return rate shows how often the source returns data. The bill uses requests when the offer charges per request and hits when it charges per hit.

Can alternative data lose money when it flags bad loans?

Yes. It can avoid losses from bad loans and still give up more profit on good loans than it avoids in losses, so no price makes it pay.